Microsoft Leans On Amazon For Its Demand-Side Platform In the ever-evolving landscape of digital advertising, strategic partnerships and consolidations can often shape the future of the industry. The recent decision…
Digital TransformationElectronics and Appliances Retail
A. O. Smith appoints a chief digital information officer
A. O. Smith Appoints Chris Howe as Chief Digital Information Officer: Embracing Digital Transformation Across Global Operations A. O. Smith Corp, a renowned global leader in water heating and treatment,…
AI in RetailDigital Marketing
Are AI Tools Eliminating Jobs? Yale Study Says No via @sejournal, @MattGSouthern
Are AI Tools Eliminating Marketing Jobs? Yale Study Finds Zero Displacement Despite High Exposure Scores Artificial Intelligence (AI) has been a hot topic in the realm of digital marketing, sparking…
B2B E-commerce SolutionsDigital MarketingSocial Media Platforms
Instagram Tests Opening to Reels as the Main Feed
Instagram Tests Opening to Reels as the Main Feed In a move that could potentially revolutionize the way users interact with the popular social media platform, Instagram is reportedly testing…
Why Instagram Ads Feel Like Eavesdropping: Insights from Instagram Head In a recent video statement, Adam Mosseri, the head of Instagram, addressed the longstanding rumors and concerns surrounding the platform’s…
Accounting and Inventory ManagementAI in RetailCustomer Data AnalyticsCustomer ExperienceDigital Marketing Strategies
Trends 1st US dispensary to launch AI-powered wellness technology
The Rise of AI-Powered Wellness Technology in the Retail Industry As the retail landscape continues to evolve, technology plays an increasingly crucial role in shaping the way businesses interact with…
Accounting and Inventory ManagementLogistics and Supply Chain ManagementRetail Strategy
Smart inventory strategy in uncertain times: Why panic buying could be hurting your business
Smart Inventory Strategy in Uncertain Times: Why Panic Buying Could Be Hurting Your Business In the ever-changing landscape of retail, staying ahead of the curve is essential for success. With…
B2B E-commerce SolutionsCustomer Data AnalyticsDigital MarketingJewelry RetailOmnichannel Retailing
Zales taps Wunderkind Ads for CTV campaign
Zales Taps Wunderkind Ads for CTV Campaign Zales, the renowned jewelry retailer, has recently made a strategic move by partnering with Wunderkind Ads for their Connected TV (CTV) campaign. This…
Unlocking the Power of Google’s Updated Ad Campaign Performance Insights Google recently rolled out new updates for its Meridian marketing mix model approach and Performance Max reporting. These enhancements are…
B2B E-commerce SolutionsCorporate SustainabilityOrganic Products Retail
German organic products retailer taps Temu to break out of privileged niche
German Organic Products Retailer Leverages Temu to Expand Reach and Sustainability Auwald Bio, a prominent German organic products retailer, is making waves in the e-commerce industry by stepping out of…
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