“If you’re not thinking segments, you’re not thinking” – Anthony Ulwick Segmentation in marketing has been a fundamental concept that has evolved over time, shaping how businesses understand and target…
SC Transfers Amazon-Flipkart Antitrust Petitions to Karnataka HC Amid Regulatory Challenges The Supreme Court’s decision to transfer 24 petitions concerning the alleged anti-competitive practices of e-commerce giants Amazon and Flipkart…
NRF Forecasts Strong 2024 Holiday Sales Amid Shorter Shopping Season As the holiday season approaches, the National Retail Federation (NRF) has released its forecast projecting robust growth in holiday sales…
In a significant move aimed at bolstering compliance and transparency in e-commerce transactions, Shein has taken a proactive step by joining the U.S. Customs and Border Protection (CBP) Section 321…
In today’s competitive landscape, digital marketing serves as a cornerstone for businesses aiming to boost their conversion rates. With the rapid evolution of e-commerce, companies are increasingly relying on targeted…
In the competitive world of e-commerce, the ability to attract and convert customers is critical. SEO, or search engine optimization, is fundamental to achieving these goals. Many businesses are increasingly…
In the competitive landscape of e-commerce, businesses need more than just a good product to thrive. They must connect with customers effectively and ensure that every visit to their site…
In today’s fast-paced digital landscape, e-commerce is more than just a retail channel; it is a complex ecosystem that demands innovative strategies for businesses to thrive. As we move further…
The e-commerce landscape continues to transform at a rapid pace. In an era where customers have countless options at their fingertips, businesses must adapt strategies that not only attract buyers…
The landscape of grocery shopping is undergoing a significant transformation, with the latest development being CUB’s new capability to accept SNAP benefits online at Cub.com. This move comes after the…