A Visual Guide to TikTok Ads Manager [Infographic]
A Visual Guide to TikTok Ads Manager [Infographic] TikTok has taken the social media world by storm, offering a unique platform for brands to connect with their audience through short, engaging videos. With over 1 billion active users, TikTok presents…
X Makes Communities Posts More Visible to Non-Members in the App
Boosting Visibility: How X Communities Are Reaching Beyond Their Members In recent times, X communities have experienced a notable resurgence, attracting both new members and increased engagement from existing ones. This uptick in activity within X communities can be attributed…
Marshalls Defeats Privacy Lawsuit Over Email Pixels
Marshalls Successfully Defends Against Privacy Lawsuit Over Email Pixels Marshalls, the well-known retailer, recently emerged victorious in a legal battle concerning email pixels and customer privacy. A federal judge made a significant ruling by dismissing a class-action lawsuit against Marshalls,…
Dentsu Creative Global Brand President Shares Views On AI's Future
AI’s Future in Content Creation: Insights from Dentsu Creative Global Brand President In a world where digital content reigns supreme, the role of artificial intelligence (AI) in shaping the future of content creation cannot be understated. Abbey Klaassen, the Dentsu…
Consumer love for local retailers on the rise
Supporting local businesses has always been a pivotal aspect of many communities worldwide. However, in recent years, there has been a noticeable surge in consumer love for local retailers. This trend has been fueled by various factors, including a desire…
Paula Ximena Mejia, Wix Studio: 3 actionable strategies to free up marketing bottlenecks
Paula Ximena Mejia, Wix Studio: 3 Actionable Strategies to Free Up Marketing Bottlenecks Marketing teams are under constant pressure to go to market faster, yet many face recurring bottlenecks that slow their progress. Resource inefficiencies, team constraints, and misaligned goals…
The Social Media Funnel Explained [Infographic]
The Social Media Funnel Explained [Infographic] In the realm of digital marketing, the social media funnel plays a crucial role in converting potential customers into loyal brand advocates. Understanding the dynamics of this funnel can significantly impact the success of…
Google Announces New Activations for Black History Month
Celebrating Black History Month: Google’s Spotlight on Black Creators Google is once again at the forefront of recognizing and celebrating diversity with its latest announcement for Black History Month. The tech giant is showcasing a diverse range of Black creators…
Snapchat Offers Ad-Free Subscription Package
Snapchat Introduces Ad-Free Subscription Package for Users Snapchat has made a significant move by offering its users the option to pay extra for an ad-free experience on the platform. This new subscription package allows users to enjoy the app without…
Instagram Previews AI Elements in New ‘Edits’ App
Instagram Previews AI Elements in New ‘Edits’ App Meta’s coming video editor looks set to include a range of AI functions. The highly anticipated ‘Edits’ app from Instagram, owned by Meta, is making waves in the digital marketing and e-commerce…
