Summer Fancy Food Show Sees Surge in Attendee Registration The Summer Fancy Food Show has recently seen a significant surge in attendee registration, indicating a growing interest in specialty foods…
The Rise of ‘Valuespending’ in Consumer Behavior In the fast-paced world of retail and e-commerce, consumer behavior is constantly evolving. One emerging trend that has been gaining traction in recent…
PepsiCo Revolutionizes B2B Ecommerce with Salesforce AI Agents PepsiCo, a global leader in the food and beverage industry, is set to revolutionize its B2B ecommerce operations by deploying Salesforce’s cutting-edge…
Fave’Wich: The Plant Protein-Packed Convenience on the Go In a world where convenience is key, finding a quick, nutritious, and delicious meal can sometimes feel like searching for a needle…
Enhancing the Shopper Experience: Danone’s Shopper Marketing Breakfast Expansion Danone, a well-known player in the food and beverage industry, has been making waves with its latest venture into shopper marketing…
Yum Brands Names CFO Chris Turner As CEO: A Strategic Leadership Transition Yum Brands recently made headlines with the announcement of Chris Turner, the current Chief Financial Officer, stepping into…
Yum Brands Appoints Chris Turner as CEO: A Shift Towards Digital Growth and Ecommerce Strategy Yum! Brands, the global fast-food powerhouse, has made a strategic move by naming Chris Turner…
Zespri’s Jam-Packed Campaign: Educating Consumers on Kiwifruit Nutrition Zespri, a renowned leader in the fruit industry, has recently rolled out its highly anticipated “Jam-Packed” campaign in the Asia-Pacific region. The…
Snapchat Partners with McDonald’s to Promote Snapchat+ Membership In a strategic move to enhance user engagement and loyalty, Snapchat has teamed up with fast-food giant McDonald’s to offer an exciting…
Dolly Parton’s Single-Serve Frozen Meals: A Taste of Comfort and Convenience Dolly Parton, the legendary country music icon known for her powerful voice and philanthropic efforts, has now ventured into…