Navigating the Challenges of International E-Commerce: The Balance Between Scalability and Local Relevance
As international e-commerce expands, brands are leveraging the opportunity to tap into new markets. This trend is driven by consumers’ growing willingness to shop across borders, coupled with improved supply chain frameworks. However, success is not guaranteed; it requires a…
Alibaba Unifies Domestic and Global E-Commerce Units: A Strategic Move
Alibaba Group has made a significant decision to merge its domestic and international e-commerce platforms into a single entity, a move that reflects the company’s strategic pivot in response to evolving market dynamics. This consolidation, announced recently, will result in…
