CRO Commander: Conversion Rate Optimization Tools & Strategies for Marketers

Empowering Marketers with Advanced Conversion Rate Optimization Tools and Data-Driven Strategies to Maximize Growth, Improve User Experience, and Drive Sustainable Results

Month: July 2024

Gopuff Launches In-House Ads Platform

Gopuff has introduced an innovative in-house advertising platform that leverages advanced artificial intelligence and machine learning. This platform is designed to provide targeted and relevant advertisements in real time, taking advantage of over 1,000 data points and a decade of…

Loblaw, George Weston Settle Class-Action Lawsuits Over Bread Price-Fixing Scheme

Loblaw Cos. Ltd. and its parent company, George Weston Ltd., have reached a significant CAD $500 million settlement to resolve class-action lawsuits linked to a bread price-fixing scheme. This case marks the largest antitrust settlement in Canadian history, addressing actions…

Loblaw Promises ‘If It’s Not Fresh, It’s Free’

Loblaw Cos. Ltd. has recently introduced an innovative program called the Fresh Promise across its grocery locations including Loblaws, Independent, valu-mart, and Zehrs. This program reaffirms its commitment to customer satisfaction by guaranteeing a fresh produce experience. Under the Fresh…

Meijer Lends Its Name to Detroit Lions Training Facility

Meijer, a well-known Michigan-based retailer, is taking a major step by lending its name to the Detroit Lions’ training facility, now called the “Meijer Performance Center.” This partnership aims not only to showcase Meijer’s branding at the Lions’ training headquarters…

OpenAI CEO emphasises democratic control in the future of AI

In a recent statement, OpenAI’s CEO, Sam Altman, highlighted the critical role of democratic control in shaping the future of artificial intelligence. As AI technologies advance rapidly, the need for effective governance becomes ever more pressing. Altman advocates for a…

Save A Lot, DoorDash Partner for On-Demand Grocery Delivery

In a significant development for budget-conscious consumers, Save A Lot has teamed up with DoorDash, now enabling more than 400 of its grocery stores to offer on-demand delivery services. This partnership allows customers to order high-quality fresh products at competitive…

Majority of Food Retailers Are in ‘Theft Crisis’ Mode

According to recent research by Avery Dennison, retail theft has escalated into a pressing crisis for food retailers across the United States and the United Kingdom. The study reveals that 65% of these retailers identify theft as a significant issue,…

European Parliament forms joint working group to monitor AI Act implementation

The European Parliament has established a joint working group to oversee the implementation of the AI Act, a significant step in addressing the rapidly evolving landscape of artificial intelligence regulation. As AI technologies increasingly integrate into various sectors, this initiative…

Michaels teams with DoorDash, Uber Eats to expand delivery options

In a strategic move to enhance customer convenience, Michaels, the renowned arts and crafts retailer, has partnered with DoorDash and Uber Eats to offer expanded same-day delivery options. This initiative is part of Michaels’ comprehensive omnichannel transformation strategy, which aims…

Gelson’s Adds to C-Suite Following Realignment

Gelson’s Reinvents Leadership with New C-Suite Appointments In a recent governance shift, Gelson’s Markets has announced significant changes to its executive leadership team. The independent grocer has appointed John Barker as Chief Operations Officer (COO) and Rick Williams as Chief…