CRO Commander: Conversion Rate Optimization Tools & Strategies for Marketers

Empowering Marketers with Advanced Conversion Rate Optimization Tools and Data-Driven Strategies to Maximize Growth, Improve User Experience, and Drive Sustainable Results

Month: July 2024

7-Eleven Reveals Why This Year’s Slurpee Day Is Extra Special

7-Eleven Evolves: New Menu Items and Loyalty Perks In the digital marketing arena, 7-Eleven has made strides by not only updating its menu but enhancing its loyalty program. This strategic move aims to boost customer engagement and improve overall sales….

Woman Sues Publix for Slip and Fall Incident

A lawsuit recently filed against a popular grocer claims the company did not provide a safe environment for its customers. The lawsuit alleges that Publix, a well-known grocery chain, faced issues related to customer safety, which have now resulted in…

B2B marketplace Faire adds to executive team with a hiring and promotions spree

B2B Marketplace Faire Strengthens Executive Team with Key Hires and Promotions Faire, a prominent B2B marketplace, has made significant strides by enhancing its executive team through a spree of strategic hires and senior staff promotions. The company first launched its…

Summer Focus Switches to Back-to-School Shopping

As school season approaches, retailers like Target are rolling out attractive deals to draw customers. This year, businesses are utilizing advanced digital marketing strategies to ensure optimal online visibility and engagement. By incorporating SEO techniques, these companies aim to reach…

Q&A: Salsify CEO Piyush Chaudhari on winning the digital shelf

Piyush Chaudhari, a veteran in helping brands connect with customers, has recently taken the helm at Salsify as CEO. He succeeds co-founder Jason Purcell, marking a new chapter for the product experience management company. Chaudhari’s appointment comes at a time…

Tops Markets Appoints Store Planning and Design Specialist

In the fast-paced world of digital marketing and e-commerce, long-term leadership can make a significant difference. George Najm, an industry veteran with nearly 30 years at his company, exemplifies this. Najm’s three-decade tenure provides valuable lessons for anyone involved in…

Stryve Foods Taps Frito-Lay Vet as Chairman

Kevin Vivian Lends Expertise to Meat Snack Producer at a Key Growth Point The digital marketing and e-commerce landscape continually shapes how companies scale and grow, with the meat snack industry being no exception. One company making noteworthy strides is…

Lowes Foods Readies New Supermarket in South Carolina

Lowe’s Foods recently unveiled a new store in Aiken, marking a significant move in their growth plan. Nestled in the heart of Aiken, this new establishment aims to offer customers an enhanced shopping experience, blending traditional grocery items with unique…

The role of robotics POS in enhancing customer engagement, connecting digital with the physical

In today’s digital world, staying ahead in e-commerce requires innovation and a personalized shopping experience. Consumers now expect more than just product variety and competitive pricing; they seek an immersive, tailored journey. Retailers who align their strategies with such expectations…

Lidl’s Partnership With WWF Goes Global

# Lidl’s Commitment to a Sustainable Future: Key Efforts in Conservation and Climate Protection Lidl, the global discount supermarket chain, has taken significant measures to ensure sustainability across its operations. Understanding the importance of ecological responsibility, Lidl’s initiatives focus on…