Expect quick-commerce firms to battle ecommerce soon: Zepto investor Glade Brook

In a blog post on LinkedIn, Paul Hudson, founder of investment firm Glade Brook Capital, said that the market is already moving in this direction with Blinkit and Zepto expanding their product assortment. The fund had backed Mumbai-based Zepto last year and invested in Blinkit’s parent company Zomato back in 2019.