NRF forecasts nonstore sales will grow up to 9% in 2024
The National Retail Federation (NRF) shared its forecast on the state of U.S. retail and consumers in 2024. The organization predicted that things would largely continue on the same track as 2023. “The resiliency of consumers continues to power the…
THE FRIDAY 5: Kroger, Albertsons Hit Back at FTC; Charting Trader Joe’s Growth
The future of self-checkout, Flashfood’s westward expansion also garnered clicks
Marketo March 2024 release: Focus on Dynamic Chat Conversation Flow
Adobe Marketo closed out Q1 with a relatively light release primarily focused on Dynamic Chat Conversational Flow enhancements. Let’s dig in. Advanced Conversational Flow logic You are now able to add multiple fields to a single targeting choice within a…
AI-powered martech releases and news: March 21
Right now we’re using AI to detect AI-generated content, AI to generate content that will avoid AI-detectors and AI to review the work of AI researchers. At the same time, OpenAI’s chatbot store is filling up with spam created by…
Beekman 1802 sales in 2023 benefit from holiday growth, Ulta partnership
Skin care is becoming a bigger category for holiday sales, according to Beekman 1802 CEO Jill Scalamandre. “It used to be body and fragrance, fragrance numero uno, then would come body, and then hair and then skin,” Scalamandre told Digital…
Laying the groundwork for AI in MOps: How to get started
As artificial intelligence technologies rapidly advance, marketing teams are tasked with integrating these powerful tools into their existing operations. However, this transition can be daunting, especially if your MOps function was established before the rapid rise of AI. In this…
Lowe’s announces spring sale and rewards for DIY customers
Lowe’s released plans for its annual spring sale alongside its new loyalty program on March 21. The moves underscore a push to engage do-it-yourself (DIY) customers following slowed demand for DIY during the winter season. Together, the two announcements will…
Expect quick-commerce firms to battle ecommerce soon: Zepto investor Glade Brook
In a blog post on LinkedIn, Paul Hudson, founder of investment firm Glade Brook Capital, said that the market is already moving in this direction with Blinkit and Zepto expanding their product assortment. The fund had backed Mumbai-based Zepto last…
Expect quick-commerce firms to battle ecommerce soon: Zepto investor Glade Brook
In a blog post on LinkedIn, Paul Hudson, founder of investment firm Glade Brook Capital, said that the market is already moving in this direction with Blinkit and Zepto expanding their product assortment. The fund had backed Mumbai-based Zepto last…
Digital advertisers still looking for recipe to thrive in cookieless world by Stirista
Marketers can’t call Google’s bluff anymore. The company finally removed cookies for 1% of Chrome users (or around 30 million people) back in January. And as the conversation around PAIR, Google’s new identity solution that allows publishers and advertisers to…
