CRO Commander: Conversion Rate Optimization Tools & Strategies for Marketers

Empowering Marketers with Advanced Conversion Rate Optimization Tools and Data-Driven Strategies to Maximize Growth, Improve User Experience, and Drive Sustainable Results

E-commerce CRO

SER Named Leader in IDC Assessment for Content Services

In recent news, SER Group has been recognized as a leader in the IDC MarketScape: Worldwide Intelligent Content Services 2024 Vendor Assessment. This accolade reflects SER’s significant advancements in enterprise content management, particularly its intelligent content services that leverage artificial…

Amperity Named Leader in Customer Data Platform by Snowflake

Amperity, a prominent player in the customer data platform (CDP) landscape, has recently been recognized as a leader in Snowflake’s 2025 Modern Marketing Data Stack report. This accolade highlights the company’s exceptional data activation capabilities, which are increasingly vital in…

GoCardless & Pipe Partner to Offer Finance to UK SMEs

GoCardless has announced a strategic partnership with the US fintech company Pipe, aiming to provide embedded finance solutions for small to medium-sized enterprises (SMEs) in the UK. This initiative is designed to simplify access to capital for businesses and marks…

Canva Unveils AI-Powered Dream Lab Amidst Major Growth

Canva, the innovative design platform beloved by professionals and amateurs alike, has recently announced the launch of its AI-powered tool called Dream Lab. This development coincides with a remarkable milestone for the company, as it proudly reports 200 million monthly…

# Amperity Named Leader in Customer Data Platform by Snowflake

In today’s data-driven marketing landscape, organisations continuously seek solutions that harness the power of customer data effectively. One such solution has been identified in the recent Modern Marketing Data Stack 2025 report published by Snowflake, which has recognised Amperity as…

The Necessity of Omnichannel Fulfillment in Today's Retail Landscape

Omnichannel fulfillment is more than just a trend; it is a critical component for retailers and e-commerce businesses striving to provide a unified shopping experience. This approach integrates multiple sales channels, including Direct-to-Consumer (D2C) and Business-to-Business (B2B), into a cohesive…

Rising Tide: The Growth and Impact of B2B Marketplaces in the Digital Age

The landscape of B2B marketplaces has transformed dramatically over the past few years, cementing their role as the fastest-growing digital sales channel in the business world. As we look ahead to 2024, the expected sales from these marketplaces are projected…

European E-commerce Turnover Reaches 887 Billion Euros in 2023

In a year marked by shifts in consumer behavior, the B2C e-commerce sector in Europe recorded a substantial turnover of 887 billion euros in 2023. This figure reflects a growth of approximately 3% compared to 2022, when the total was…

PushON Expands Team with New Senior Hires Amid Demand Rise

In the fast-paced world of eCommerce, adaptability is key for businesses looking to maintain a competitive edge. Manchester-based eCommerce consultancy PushON has taken a strategic step in this direction by expanding its marketing team, hiring three seasoned professionals to cater…

Human Managed Unveils White Paper on Federated Learning: A New Era in Data Privacy and Collaboration

Human Managed, a prominent data and artificial intelligence (AI) platform based in Singapore, has recently released a compelling white paper titled “Better Intelligence Is Collective: Unlocking the Potential of AI with Federated Learning.” This document, developed in collaboration with industry…