Navigating the New Normal: How Technology is Reshaping Consumer Behavior and Brand Strategies
In a recent episode of the EGN podcast, hosted by Efe von Thenen, Lucas Bergström, the Head of ISV at SAP Emarsys, provided valuable insights on the transformative impact of technology on consumer behavior. This conversation is particularly relevant for…
Genesys Appoints Albert Nel as APAC Sales Leader
Genesys, a leader in customer experience solutions, has announced the appointment of Albert Nel as the Senior Vice President and Regional Sales Leader for the Asia Pacific (APAC) region. With over 20 years of experience in technology and business environments,…
European Ecommerce Overview: Portugal's Growing Market
Portugal, situated on the Iberian Peninsula and bordered by Spain, boasts a captivating coastline and several beautiful islands. Notably, its economic landscape is buoyed by a thriving tourism sector, which has helped propel its GDP to $287.08 billion in 2023,…
Exclusive: AirAsia’s CEO applauds Adobe for sparking creativity and brand strategy
In the fast-paced world of digital marketing and e-commerce, creativity plays a crucial role in establishing a brand’s identity and engaging its audience. This sentiment resonates deeply with Rudy Khaw, the CEO of AirAsia, who has emphasized the transformative impact…
UK consumers concerned as mobile fraud & attacks rise
Recent research from Appdome has revealed alarming statistics regarding mobile fraud and cybersecurity threats facing UK consumers. The study found that 41% of participants have encountered mobile fraud, malware, or cyberattacks either personally or through someone they know. This rising…
RevOps: The Key to B2B Growth in an E-Commerce World
In an age where digital presence is non-negotiable, B2B companies face significant challenges in adapting to rising demands for digital channels and competing for top sales talent. A recent report by Deloitte Digital highlights that after a period of explosive…
Beyond, Inc. and The Container Store: A Strategic Partnership Reimagining Retail Dynamics
In a significant move for the retail and ecommerce landscape, Beyond, Inc. has announced a $40 million investment into The Container Store, a partnership that promises to reshape the way both companies engage with their customers. Beyond, known for its…
Guess Inc. Launches “Guess Again”: A Step Toward Sustainable Fashion
In a significant move towards enhancing sustainability within the fashion industry, Guess Inc. has launched the “Guess Again” apparel recycling program for its U.S. online customers. This initiative, which officially launched on October 10, 2023, is in partnership with SuperCircle,…
Simplismart Secures USD $7M to Enhance AI for Enterprises
In a markedly significant development in the tech industry, Simplismart has successfully raised USD $7 million in a Series A funding round led by Accel. This infusion of capital is earmarked for advancing the startup’s capabilities in artificial intelligence, particularly…
Simplismart Secures USD $7M to Enhance AI for Enterprises
In a move that is set to redefine how enterprises deploy artificial intelligence (AI), Simplismart has successfully secured USD $7 million in a Series A funding round led by Accel. This investment aims to enhance the startup’s AI deployment capabilities,…
