Martech Weekly launches TMW 100 Innovation Awards 2024
Martech Weekly has officially launched the TMW 100 Innovation Awards for 2024, highlighting the significance of innovation within the marketing technology sector. As the sole independent awards event recognizing advancements globally, it offers a platform for companies to gain well-deserved…
HP study reveals rise in nation-state attacks on supply chains
A recent study conducted by HP Wolf Security reveals a troubling rise in nation-state attacks targeting hardware supply chains, placing many organizations at significant risk. The survey gathered insights from 800 IT and security decision-makers, and the findings indicate urgent…
How to boost your reselling efforts in the subscription economy
In today’s fast-paced business landscape, resellers play a crucial role in the thriving subscription economy. As businesses increasingly shift toward subscription-based models, software resellers must innovate their approaches to remain competitive. With the global subscription economy projected to reach $593…
Martech Weekly launches TMW 100 Innovation Awards 2024
The Martech Weekly has proudly launched the second TMW 100 Innovation Awards, uniquely dedicated to recognizing advancements in the marketing technology sector. These awards stand out for their commitment to impartiality, as entries are evaluated by industry experts and the…
A promotional products supplier launches e-stores for distributors
Polyconcept North America (PCNA), a prominent player in the promotional products industry, is reshaping the landscape of e-commerce with the introduction of its Givee Select platform. This innovative solution allows client distributors to seamlessly launch e-stores featuring drop-shipping and integrated…
Norfolk Southern rides the rails with a new chief digital officer
Norfolk Southern Co., a stalwart in the transportation industry since 1827, is making significant strides in digital innovation with the appointment of Anil Bhatt as executive vice president and chief information and digital officer. This strategic move comes at a…
Walmart expands share of US online grocery market in Q2
Walmart Inc. has significantly increased its stake in the U.S. online grocery market during the second quarter of 2024, according to a recent report from Brick Meets Click and Mercatus. This development highlights a strategic shift among American consumers who…
B2B Ecommerce Industry Awards names finalists
The anticipation has reached its peak as The B2B Ecommerce Association and Digital Commerce 360 reveal the finalists for the inaugural B2B Ecommerce Industry Awards. This prestigious recognition aims to honor excellence in business-to-business ecommerce, spotlighting companies that exhibit innovation…
Human moments can play big role in loyalty behavior
Human Moments Can Play a Big Role in Loyalty Behavior In the competitive landscape of retail, the significance of personal interactions cannot be overstated. A recent study, The Bond Loyalty Report released in collaboration with Visa, highlights a crucial insight:…
Roku Adopts Cookie Alternative UID2 To Optimize Its Ad Platform
Roku, a leading streaming platform serving approximately 83.6 million households, is now adopting the Unified ID 2.0 (UID2) technology developed by The Trade Desk. This move signifies a pivotal step in the advertising landscape, particularly as traditional cookie-based tracking is…
