Unlocking the potential of synthetic data: A business game-changer
The idea of “synthetic data,” or artificially generated information, has recently caused a stir. Data is a huge asset for businesses in this age, and knowledge often provides a decisive competitive edge. The notion of easily obtaining free data has…
5 ways to evolve agile marketing for real business results
You may have heard “agile is dead.” Agilists have overused buzzwords, promoted processes and transformations over people and treated agile like a religion rather than an evolving approach to better ways of working. Tamás Polgár declared agile has failed because…
Adobe GenStudio: 3 key questions answered
Among a raft of product announcements at the 2024 Adobe Summit, Adobe GenStudio stood out for a number of reasons. The solution will allow users to take content from the planning and workflow stage, through creation and production, to asset…
Google testing tools to provide more personalized shopping experiences
Google is piloting new product discovery elements designed to give users a more personalized shopping experience, including: Style recommendations. Brand preferences. Generative AI for product search. Virtual try-on technology. Why we care. These features offer new opportunities to showcase products…
March 2024 E-commerce Insights End-of-Month News Review
This month in ecommerce, we’ve seen some pretty exciting shifts! From big names expanding into new territories to fresh, innovative approaches that are changing how we shop online, there’s a lot to catch up on. Let’s check the stories that…
Simplifying Headless Commerce: Benefits & Use Cases Explained
Shopping online has become a part of daily life, just like grabbing a morning coffee. But there’s a buzzword changing the online shopping scene: headless commerce. It sounds technical, but it’s actually a simple idea changing how businesses build online…
Consumer commission imposes Rs 35,000 fine on Amazon, retailer
The District Consumer Disputes Redressal Commission fined Amazon and a retailer for service deficiencies, emphasizing delays in refunding a laptop worth Rs 77,990 and unfair trade practices. Amazon was directed to improve its grievance redressal mechanism.
Shopsy says its sellers grew 2X during the annual ‘Grand Shopsy Mela’
Talking to ETRetail, Kapil Thirani, Head of Shopsy, Flipkart said that the March edition of the ‘Grand Shopsy Mela’ saw increased seller participation with sellers reporting a 2X surge in growth.
Quick-commerce firms Zepto, Swiggy Instamart bring home the colour in a record Holi-day
Sales were led by Holi-related items such as colour (gulaal), sweets, pichkaris and flowers. Adjacent categories–white t-shirts, coconut oil–also saw a significant surge in demand, said executives at quick commerce firms.
Procurement of services on GeM platform grew 205 pc in 2023-24
Procurement of services through the GeM portal witnessed a staggering 205 per cent growth in the current financial year 2023-24, official data showed
