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Publix SVP of Product Business Development to Retire

by Valery Nilsson

In a significant transition for Publix Super Markets, Dave Bornmann, the Senior Vice President of Product Business Development, has announced his retirement, effective January 1, 2025. This decision marks the end of an illustrious career that has spanned over 41 years at one of the leading grocery chains in the Southeastern United States.

Starting his journey in 1983 as a computer programmer, Bornmann quickly established himself as a pivotal figure within the organization. His career path reflects a commitment to growth and development, holding various positions over the years that contributed to the company’s success. He first took on the role of a strategic project manager in 1992, showcasing his ability to integrate technology into grocery retailing. By 1998, he was named Vice President of Product Business Development for grocery and non-food items. Under his leadership since 2013, Publix has enhanced its supplier relations, modernized its store merchandising strategies, and expanded into health and wellness initiatives.

Reflecting on Bornmann’s contributions, Publix CEO Kevin Murphy commented, “We are grateful for Dave’s more than four decades of dedicated service to Publix, our associates, and the communities we serve.” His legacy lies not just in his strategic foresight, but also in the relationships he cultivated, positioning Publix as a retailer that values collaboration with suppliers.

Transition and Leadership Promotions

As Bornmann prepares to exit, the company has announced two key promotions aimed at ensuring continued leadership in the product business development segment. Brad Oliver, currently serving as the Vice President of Product Business Development, will be stepping into the SVP role. Oliver joined Publix in 1991 as a part-time service clerk and has since ascended through various roles. His experience includes positions as a retail information specialist and business development director, where he played an instrumental role in promoting grocery retail support as well as deli and produce categories.

Lee Revis, currently the product business development director for meat, will assume Oliver’s responsibilities as VP of Product Business Development for fresh products. Revis’s experience, which began in 1987 as a part-time meat cutter apprentice, has equipped him with extensive knowledge across fresh categories, further augmenting the company’s leadership team.

Murphy expressed his confidence in both successors, stating, “Promotion from within provides our associates amazing opportunities for growth and development.” He highlighted the mentorship and dedication that both Oliver and Revis have shown, which aligns with Publix’s commitment to workforce development and customer service excellence.

The Employee-Owned Model

One of the unique aspects of Publix is its employee-owned structure, which fosters a sense of accountability and engagement among over 255,000 associates across more than 1,300 supermarket locations. This model not only enhances workplace culture but also drives a commitment to service that resonates with customers. By promoting from within, Publix solidifies its investment in employee development and organizational loyalty.

As part of its strategic direction, Publix continues to expand its footprint in multiple states, including Florida, Alabama, and South Carolina, ranking No. 12 on The PG 100 list of top food and consumables retailers in North America. This success reflects a blend of innovative leadership and a strong focus on community service, hallmarks of Publix’s operational philosophy.

Strategies for Future Growth

Looking ahead, the incoming leaders are poised to capitalize on the momentum built during Bornmann’s tenure. With the evolving landscape of retail, characterized by increasing competition and rapidly changing consumer preferences, adaptability will be crucial. Both Oliver and Revis are expected to leverage their extensive knowledge of market trends to respond effectively to these challenges.

For instance, as consumer interest in health and wellness continues to grow, Publix may explore further advancements in their health-oriented product lines while maintaining the integrity of their core grocery offerings. This adaptability will be essential in ensuring sustained customer loyalty and satisfaction in a competitive market.

The retirement of an industry veteran like Bornmann may seem daunting, but it also opens a pathway for new ideas and strategies that can enhance Publix’s market position. The combination of seasoned leadership with emerging perspectives provides a robust foundation upon which the company can continue to build.

In conclusion, as Publix navigates this transition, the focus will remain on its mission to serve customers and communities effectively. The promotions of Oliver and Revis signal a commitment to continuity and progress while maintaining the values that have differentiated Publix in the grocery retail sector.

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