AI to transform B2B marketing strategies in 2025
In the increasingly competitive landscape of B2B marketing, the role of artificial intelligence (AI) is set to become more pivotal, especially in 2025. As businesses strive to optimize their marketing strategies, AI promises to enhance not just the execution of…
Smart Cities: The Digital Future of Urban Living
We live in a digital world—an indisputable fact. Our private and professional lives are deeply influenced by new technologies. Yet, one aspect of our everyday life that often goes unnoticed in the push for digitization is our environment. Urban areas…
Survey Reveals Distrust of AI in Hiring
As artificial intelligence (AI) becomes more integrated into various aspects of our lives, its role in job recruitment is under scrutiny. A recent survey conducted by Talker Research highlights a clear divide in public perceptions towards AI’s involvement in hiring…
Ericsson and e& UAE Partner for 6G Innovation
The recent partnership between Ericsson and e& UAE signifies a pivotal moment for the telecommunications landscape in the United Arab Emirates. With a newly signed Memorandum of Understanding (MoU), both companies are poised to lead the charge in developing next-generation…
Zain KSA to Expand 5G Services in Saudi Arabia
Zain KSA is taking significant strides to enhance its 5G capabilities by acquiring the 600 MHz spectrum, a strategic move geared towards transforming Saudi Arabia’s digital landscape. This acquisition is more than just an expansion of services; it represents a…
Surge in AI-capable PC Sales Drives Market Growth
The demand for AI-capable PCs experienced remarkable growth in the third quarter of 2024, with sales reaching 13.3 million units. This figure represents a significant 20% of total PC shipments, according to Canalys. The rapid expansion of this market segment…
Informatica Expands CLAIRE GPT to Europe & Asia Pacific
Informatica has made a significant move in the data management landscape by expanding its GenAI-powered data management assistant, CLAIRE GPT, to Europe and the Asia Pacific regions. Originally launched in North America in May 2024, this expansion responds to the…
UK E-commerce Firms Underutilise Cloud ERP Systems, Study Finds
Research conducted by Forterro highlights a troubling trend among UK e-commerce firms: a significant percentage is not fully leveraging their cloud Enterprise Resource Planning (ERP) systems. Despite a strong adoption rate, the findings reveal that 64% of these firms see…
GlobalWafers Optimistic About CHIPS Act Stability Under Trump Administration
As the semiconductor industry faces increased scrutiny and competition globally, Taiwan’s GlobalWafers has expressed hopeful anticipation regarding the continuity of the CHIPS Act under the incoming Trump administration. The CHIPS (Creating Helpful Incentives to Produce Semiconductors for America) Act aims…
SAP's Strategic Moves in India: A New Employment Hub on the Horizon
Germany’s SAP, a leader in enterprise software, is set to make significant investments in India, aiming to expand its workforce in the country dramatically. According to CEO Christian Klein, SAP plans to surpass its current employee count in Germany, solidifying…
