Kroger Offers Rewards for Consumers Who Get Flu Shot
Kroger Health, a division of The Kroger Co., is setting a compelling precedent in the retail sector by incentivizing health-focused behavior among its customers. As part of its initiative, the company is rewarding individuals who receive flu shots and other…
The Power of Personalization in E-Commerce: Strategies for Increased Conversion Rates
In the competitive landscape of e-commerce, personalization has become more than just a buzzword; it is a crucial strategy that directly impacts conversion rates. Consumers today expect brands to understand their preferences and cater to their individual needs. Implementing effective…
Avoiding Common Pitfalls in Managing an Affiliate Program
In the world of digital marketing, affiliate programs present a compelling opportunity for businesses to expand their reach without the need for upfront media spending. However, managing and growing an affiliate program is no straightforward task. As you embark on…
