The advertising landscape is rapidly changing, thanks to advancements in artificial intelligence (AI). In particular, Meta has recently provided valuable insights concerning the performance of its AI-driven ad components. This…
Coca-Cola’s recent foray into artificial intelligence for its holiday advertising has sparked significant conversation among marketers and consumers alike. The new AI-generated versions of the classic “Holidays Are Coming” campaign…
As artificial intelligence continues to shape the digital landscape, search engines designed to utilize AI are exploring new avenues for revenue generation. Perplexity, an AI-powered search engine, recently initiated testing…
The media landscape is constantly shifting, and with it comes the integration of technology, particularly artificial intelligence. However, the recent incident involving Reach, a major UK publisher, highlights a worrying…
Last month has brought forth significant developments in the e-commerce landscape, showcasing a range of innovative strategies and collaborations poised to redefine the digital marketplace. Whether you are a trader…