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2024 Trends Shaping Customer Experience and Commerce

As we move into 2024, it’s crucial for businesses to recognize and act on emerging trends that shape how they connect with their customers. The insights derived from the 2024 Trends in Customer Experience & Commerce report by S&P Global…

Navigating the Cookieless Future: Strategies for Success in Digital Marketing

As the digital landscape evolves, brands are faced with an imperative to reassess their reliance on third-party cookies. The transition towards a cookieless future not only presents challenges but also opens up new avenues for marketers looking to engage their…

WalkMe Recognised as Leader in Digital Adoption Platforms

WalkMe, a prominent player in the Digital Adoption Platform (DAP) market, has recently been recognised by Gartner as the leading provider in this rapidly growing field. This recognition highlights WalkMe’s innovative approach in leveraging generative AI (GenAI) technologies to enhance…

WalkMe Recognised as Leader in Digital Adoption Platforms

In a significant endorsement of its capabilities, WalkMe has been identified as the leading provider in the Digital Adoption Platform (DAP) market by Gartner. This recognition not only showcases WalkMe’s innovative approach to technology adoption but also sets a benchmark…

Stratio BD Unveils AI-Driven Data Fabric to Transform Management

Stratio BD, a leading innovator in data management technology, has announced the launch of its latest product, the Stratio Generative AI Data Fabric version 4.4. This innovative solution is designed to redefine how businesses manage their data by bringing together…

The Environmental Cost of Generative AI: A Growing Concern

As industries increasingly leverage artificial intelligence to drive innovation and efficiency, the environmental implications of these technologies are becoming an urgent topic of discussion. Researchers are sounding the alarm regarding the substantial energy consumption associated with generative AI tools, particularly…

The Impact of Generative AI on B2B Commerce: Transforming Sales and Customer Experience

In the ever-changing landscape of B2B commerce, the adoption of generative AI (GenAI) is reshaping how companies interact with their customers and streamline their operations. While B2C brands often jump at the latest technology trends, B2B organizations have historically been…

Alibaba Enters the Open-Source AI Arena: A Game Changer for the Industry

In a bold move to enhance its position in the generative AI landscape, Alibaba has recently unveiled a suite of open-source AI models, marking a significant step forward in the competitive artificial intelligence market. This launch includes over 100 new…