The customer journey map is an essential tool for retailers seeking to enhance their connections with customers. It serves as a visual representation of how customers interact with a brand,…
E-commerce CRO
Somia Farid Silber Steps into Leadership at Edible Brands: A New Era in Digital and Retail Integration
In a significant leadership transition, Edible Brands has appointed Somia Farid Silber as its new CEO, taking the reins from her father, Tariq Farid, the company’s founder. This generational shift…
In a significant move to enhance the grocery shopping experience, SpartanNash has unveiled a newly remodeled Family Fare store in Sparta, Michigan. This location is the second pilot of the…
The recent acquisition of The Aaron’s Company by IQVentures Holdings marks a significant milestone for the recognizable American retailer. Established in 1955 by Charles Loudermilk, Aaron’s has historically served consumers…
Consumers are more inclined to spend on the upcoming holiday season compared to last year, but they still exhibit caution due to ongoing economic challenges and uncertainties. As researchers noted…
The world of e-commerce is highly competitive, and businesses must constantly strive to improve their conversion rates to remain ahead. In fact, a mere increase of 1% in conversion rates…
Swoon, a designer furniture brand, is taking significant steps to enhance its digital footprint by expanding its contract with the digital performance agency IDHL. This partnership, which began in 2020,…
Virginia Drosos, the CEO of Signet Jewelers, is set to retire in November 2023, marking a pivotal transition for the company that dominates the jewelry market. As the industry shifts…
In the dynamic world of retail, leadership changes can herald significant shifts in strategy and performance. Bealls Inc., a prominent name in the mass merchant category, has made a notable…
E-commerce CRO
Rosalia Bucaro Takes the Helm as HSN’s Chief Merchandising Officer: A Strategic Move for Qurate Retail
In a significant leadership shift, Qurate Retail, Inc. has appointed Rosalia Bucaro as the new chief merchandising officer for HSN, filling a crucial vacancy that emerged earlier this year. With…