5 Habits of Gen Z Shoppers That Grocers Should Heed
Understanding the shopping habits of Gen Z is essential for grocers seeking to capture this influential market segment. At the recent Grocery Impact event organized by Progressive Grocer in Orlando, a panel of young professionals and students shared their insights…
Maximize Your Impact: The Ultimate Checklist for E-commerce Berlin Expo 2025
With the E-commerce Berlin Expo 2025 fast approaching, the time is ripe for businesses to prepare for one of the biggest networking events in the digital marketplace. This two-day expo offers an unparalleled opportunity to connect with potential clients, partners,…
Maximizing Conversion Rates in E-Commerce: Proven Strategies for Retail Success
In the fast-paced world of e-commerce, the ultimate goal is clear: converting visitors into customers. However, achieving high conversion rates is not merely about having a visually appealing website; it requires a strategic approach grounded in user behavior, practical design,…
Report Tracks Shoppers’ Shift to Plant-Based Foods
Recent insights from the “Plant-Based Migration Analysis” conducted by The Kroger Co., the Plant Based Foods Institute, and 84.51° reveal a significant trend in consumer behavior. For the fourth consecutive year, households that increased their plant-based food purchases have consistently…
Is Your Business Ready for the Changes Digital Marketing Brings in 2024 and Beyond?
As we approach 2024, businesses are confronted with an imperative: adapt to the rapid changes in digital marketing. The key to thriving in this environment lies in adopting a full-funnel marketing approach. This method ensures memorable customer experiences across various…
Maximizing E-Commerce Success through Effective Conversion Rate Optimization Strategies
In the competitive landscape of e-commerce, where every click can lead to either a sale or a lost opportunity, conversion rate optimization (CRO) stands out as a crucial strategy for increasing profitability. Understanding and implementing effective CRO techniques can significantly…
Wegmans Partners with DoorDash for Rapid Grocery Delivery
Wegmans Food Markets is taking customer convenience to a new level by partnering with DoorDash, a collaboration that promises to deliver groceries to customers’ doors in under an hour. This significant expansion aims to serve all Maryland Wegmans locations, with…
Mastering the Art of Conversion Rate Optimization in E-Commerce
In the competitive world of e-commerce, where countless brands vie for consumer attention, the ability to convert visitors into customers stands as a crucial skill. Conversion Rate Optimization (CRO) is the systematic process of increasing the percentage of website visitors…
Protect your profits: How to prevent downtime and maximise Black Friday sales
As Black Friday approaches, retailers face the critical challenge of optimizing profits during this high-stakes shopping event. Unfortunately, many still rely on outdated order management systems (OMS), which can lead to significant operational hurdles and lost revenue potential. Minimizing system…
