CocaCola ecommerce digitalmarketing retail innovation B2Bmarketing

The Future of E-Commerce: Lessons from China’s Innovative Landscape

In the latest episode of the EGN podcast, Björn Ognibeni, a pioneering voice in digital transformation and co-founder of ChinaBriefs.io and XRLab@MCM, shared invaluable insights into the current state of e-commerce. Hosted by Efe von Thenen, the discussion highlighted a…

Quick Commerce Outperforms E-Commerce: Sales in India Surge by 280% Over Two Years

India’s quick commerce sector is demonstrating remarkable expansion, outpacing traditional e-commerce in a significant way. A recent report from Chryseum indicates that sales in the quick commerce market have surged by over 280% in just two years, illustrating a transformative…

Revamping E-Commerce: How Coca-Cola's myCoke Platform Sets a New Standard

In today’s digital landscape, businesses must prioritize their e-commerce platforms to remain relevant and competitive. This need for modernization has become apparent for numerous organizations, especially those in the B2B sector. Among these, Coca-Cola Inc. has taken significant steps to…