Kelly Hanson Named Director of Education and Insights by National Grocers Association The National Grocers Association (NGA) recently announced the appointment of Kelly Hanson as the Director of Education and…
consumer behavior
Ecommerce Trends: 5 shifts happening because of new tariffs and trade rules
Ecommerce Trends: 5 Shifts Happening Because of New Tariffs and Trade Rules It has been impossible to ignore the impact of tariffs on ecommerce in 2025. From earnings calls to…
Headwinds For Ecommerce: Brands Face Uncertainty Moving Into Q2 As we move into the second quarter of the year, ecommerce brands are facing a complex landscape filled with challenges and…
Myntra logs travel season boost as Indians lean on fast delivery
Myntra’s Fast Delivery Fuels Surge in Vacation Shopping Trends Myntra, one of India’s leading e-commerce platforms, is witnessing a significant spike in vacation-related shopping activities, especially in non-metro cities. This…
Title: The Shift in Consumer Behavior: Prioritizing Price in Today’s Market In today’s competitive retail landscape, consumers are becoming increasingly savvy when it comes to making purchase decisions. With the…
Worldeye Technologies acquires DataHawk to expand ecommerce analytics
Expanding Horizons: Worldeye Technologies Acquires DataHawk to Enhance Ecommerce Analytics In a strategic move to bolster its presence in the rapidly growing realm of ecommerce analytics, Worldeye Technologies has recently…
Inriver unveils new vision to guide brands in digital commerce
Inriver Unveils New Vision to Guide Brands in Digital Commerce In the fast-paced world of digital commerce, staying ahead of the curve is essential for brands looking to make a…
IndiGo partners with Swiggy to turn daily orders into flight rewards
IndiGo Partners with Swiggy to Turn Daily Orders into Flight Rewards IndiGo, one of India’s leading airlines, has recently announced an innovative partnership with Swiggy, the popular food delivery platform.…
AI marketing stacks reshape creativity across global markets
AI Marketing Stacks Reshaping Creativity Across Global Markets In the fast-paced realm of digital marketing, staying ahead of the curve is paramount. As technology continues to advance, global marketing teams…
Pricing for Maximum Profit: When ‘Average’ Isn’t Good Enough
Optimizing Pricing Strategy: Elevating Profits Beyond the Average In the realm of retail, setting a price tag on products is more than just a numbers game. It’s an art form…