Google Keeps Cookies, Makes A U-Turn On Third-Party Ad Tracking Google, the tech giant known for its ever-evolving approach to user privacy and data tracking, has recently made a surprising…
As digital ecosystems continue to evolve, businesses are facing a critical crossroads regarding their reliance on third-party tracking cookies. Recent research from Apply Digital reveals a stark divide between marketer…
Recent developments in the UK highlight ongoing tensions in the digital advertising arena, particularly concerning Google’s cookie policy. The Competition and Markets Authority (CMA) has once again scrutinized Google’s practices…