In today’s competitive B2B landscape, a strong focus on customer needs has become not just a strategy but a necessity. According to Forrester Research Inc.’s report, “The State of Customer…
In a significant move to simplify consumer experiences, the United States Federal Trade Commission (FTC) has implemented a new ‘click to cancel’ rule targeting subscription services. This regulation mandates online…
In a significant move to enhance customer experience (CX) standards across various industries, Bain & Company, Kantar, and Qualtrics have unveiled new Global Standards for CX. This release follows an…