The Decline of Standalone CDPs in MarTech Recent mergers in the Marketing Technology (MarTech) industry have sparked discussions about the future of Customer Data Platforms (CDPs). As companies increasingly prioritize…
Customer Data ManagementMarketing Strategies
The new customer data imperative: Real-life challenges and recommendations
The new customer data imperative: Real-life challenges and recommendations In today’s digital age, customer data reigns supreme as the key to unlocking valuable insights for organizations. However, this treasure trove…
Rising to the Challenge: How Data is Presenting an AI Challenge for Retailers In today’s digital age, data has become a crucial asset for businesses, especially for retailers. The ability…
Artificial Intelligence (AI)Customer Data Management
AI investments rise but data readiness remains low, study reveals
AI Investments Rise but Data Readiness Remains Low: Nasuni Study Reveals In today’s rapidly advancing digital landscape, the integration of artificial intelligence (AI) has become a top priority for businesses…
In recent years, personalization in the grocery sector has emerged as a game changer. A report from industry insights firm Incisiv and Wynshop, titled “State of Grocery Personalization 2024 Report:…