Aligning Sales and Marketing for B2B Success: Insights from Pipeline360's latest report
In the competitive realm of B2B marketing, achieving set goals can present significant challenges. According to the latest findings from the ‘H2 2024 State of B2B Pipeline Growth’ report by Pipeline360, a staggering 50% of B2B marketers are struggling to…
Study reveals GenAI's rising role in global innovation
A recent study conducted by King’s College London in collaboration with Wazoku highlights a significant trend in the application of Generative AI (GenAI) in fostering global innovation. The report, titled “Usage of AI Tools in Crowdsourcing Challenges,” sheds light on…
