CRO Commander: Conversion Rate Optimization Tools & Strategies for Marketers

Empowering Marketers with Advanced Conversion Rate Optimization Tools and Data-Driven Strategies to Maximize Growth, Improve User Experience, and Drive Sustainable Results

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Google’s Shift in Hotel Search Results: Adapting to EU Regulations

In an effort to comply with the European Union’s Digital Markets Act (DMA), Google is set to make significant changes to its hotel search results. This initiative reflects a broader trend in the digital landscape where major tech companies must…

Motel 6 Marketing VP Talks Brand Transformation

In an enlightening episode of the CX Innovators podcast on September 25, 2024, Jenna Berg, the vice president of brand marketing at G6 Hospitality, shares the ambitious transformation journey of Motel 6. This discussion, led by RetailCustomerExperience.com editor Judy Mottl,…