Loyalty Programs

Lowe’s 2025 Goals Driven by AI Platform Strategy

Lowe’s Companies Inc. has charted an ambitious path for growth and productivity initiatives as it gears up for a competitive era in the retail landscape. Central to its strategy is the enhancement of a best-in-class omnichannel experience that effectively caters…

Lowe's Expands Professional Contractor Business with AI and an Enhanced Customer Experience

Lowe’s Cos. Inc., one of North America’s leading home improvement retailers, is making significant strides in bolstering its professional contractor business while leveraging artificial intelligence (AI) to enhance customer service and operational efficiency. As it stands, Lowe’s ranks No. 11…

True Religion Reboots Loyalty Program

In an ambitious move to strengthen customer relationships and drive revenue, True Religion has revamped its loyalty program, rebranding it from “True Fam” to “True Rewards.” This change marks a significant step for the renowned lifestyle apparel brand as it…

Driving engagement with everyday value: Role of car rentals in modern retail membership programs

Retail membership programs have become a staple in fostering customer loyalty, providing added value that resonates with a wide range of consumers. In recent years, programs offered by retailers like Costco, Sam’s Club, Walmart+, and Target Circle have experienced immense…

Poppy Market Opens New SoCal Store

The recent opening of Poppy Market’s latest location in Adelanto, California, marks a significant expansion for the convenience store chain that has quickly gained popularity in Southern California. The new 56,000-square-foot store, situated at the intersection of Highway 365 and…

Building customer loyalty in a fragmented digital ecosystem

Today’s consumers engage with brands across a multitude of platforms, from websites and social media to mobile apps and physical store experiences. This fragmented digital landscape presents significant challenges for brands aiming to maintain customer engagement. To thrive, organizations must…

How grocers are taking an AI approach to boosting customer satisfaction

The integration of artificial intelligence (AI) in the grocery sector is transforming how retailers interact with customers and manage their operations. This adaptation aims not only to streamline processes but to enhance customer satisfaction significantly. As the landscape of grocery…