E-commerce CRO Sustainability as a Key Driver in E-Commerce Purchasing Decisions by Valery Nilsson December 6, 2024 by Valery Nilsson December 6, 2024 Sustainability is no longer optional—it’s essential. According to recent research from Statista and McKinsey & Company, 82% of consumers express a willingness to pay more for sustainable packaging. This statistic… FacebookTwitterLinkedinTelegramEmail