Retailers are collaboratively working with sellers to strategically target specific buyers across websites and channels. This involves a coordinated effort to prioritize streamlined management processes that contributes to a seamless…
AB split testing, also known as A/B testing or split testing, is a crucial concept in digital marketing. It involves comparing two versions of a webpage or marketing campaign to…
Web page rank refers to the position of a webpage in the search engine results pages (SERPs). It is a measure of the relevance and authority of a webpage in…
Eugene Mischenko, a name synonymous with innovation in e-commerce and digital marketing, has recently been honored as a Cynopsis Standout for the first quarter of 2024. This prestigious accolade is…
To make deliveries to customers in the United Kingdom more sustainable, Amazon is increasingly using so-called micromobility hubs. Step by step, the company is revamping its delivery network. The first…
Just because checkout is the last step of the shopping journey doesn’t mean it should be stripped of all its potential to drive revenue and profitability.
E-commerce shops based in North America that are not yet selling in Europe are missing out on expanding their customer base and increasing profits. Europe’s market size, at US$631 billion…
Multivariate testing is a powerful tool in the world of digital marketing. It allows marketers to test multiple variations of a webpage or marketing campaign simultaneously, in order to determine…
Google Webmaster Tools is a free service provided by Google that allows website owners to monitor and manage their website’s presence in the Google search results. It provides valuable insights…
Autonomous robots deployed in retail cover millions of square meters a week with inventory scanning robots capturing 26 million images a day. Brain Corp CEO David Pinn shares what he…