Transforming Martech Performance: Clevertouch Insight Leads the Charge
Marketing technology, or martech, is at a critical juncture. As the complexities of consumer behavior and technology continue to grow, marketers face the challenge of optimizing their martech performance to drive better results. In response to these challenges, Clevertouch Consulting…
The Impact of AI-Powered Background Removal on E-Commerce Success
In the world of e-commerce, product images are crucial. They serve as the first point of contact between the shopper and your brand, often making or breaking the purchase decision. Yet, maintaining high-quality images across a rapidly expanding product catalog…
E-Commerce Insights: Zomato's Surprising User Queries in 2024
In 2024, Zomato’s annual customer insights report shook the conventional perceptions about online food delivery patterns. Surprising data emerged, revealing that alongside food-related searches, users looked for terms like “girlfriend” and “dulhan” (bride) on the platform. Specifically, 4,940 users searched…
Quick Commerce: A Serious Contender Against Amazon and Flipkart by 2025
In a recent prediction by Aadit Palicha, CEO of Zepto, the quick commerce sector is poised to rival established e-commerce giants like Amazon and Flipkart by 2025. This assertion comes on the heels of a staggering 120% increase in Zepto’s…
Bluesky Adds Trending Topics, Exceeds 25 Million Users: What This Means for Digital Marketing
In a landscape dominated by social media giants, Bluesky has emerged as a noteworthy competitor. Recently, this up-and-coming platform surpassed 25 million users by implementing one key feature: trending topics. As digital marketers, understanding how this development affects user engagement…
Key E-Commerce Trends to Watch in 2024
As we approach 2024, e-commerce continues to evolve rapidly, influenced by technological advancements and shifting consumer behaviors. Businesses must stay informed about these trends to remain competitive and meet the ever-changing demands of their customers. Let’s explore some key trends…
### Custom Display Names and Cover Images: Threads' Latest Experiment
As social media continues to shape communication and branding strategies, platforms are looking for innovative ways to engage users. Threads, a relative newcomer in the social media landscape, is experimenting with custom display names and cover images for user profiles….
Alibaba Offers Huge Discounts on AI Language Models: Implications for E-Commerce and Digital Marketing
In an unprecedented move, Alibaba recently announced significant price reductions of up to 85% on its AI language models tailored for enterprise applications. This strategic decision not only positions Alibaba as a formidable contender in the AI landscape but also…
Rethinking E-Commerce: Strategies for Sustainable Growth
In a world increasingly dominated by digital interactions, the e-commerce landscape continues to evolve at a rapid pace. As consumer behaviors shift and technology develops, businesses must adapt their strategies to ensure sustainable growth. This article will explore effective e-commerce…
Creating Compelling Content For Better Digital Marketing Outcomes
With the ever-evolving landscape of digital marketing, understanding how to create compelling content is crucial for achieving better outcomes. You need to harness the power of storytelling, engage your audience with informative and entertaining material, and optimize your content for…
