E-commerce CRO

SnapLogic & Adobe celebrate 10 years of successful partnership

SnapLogic and Adobe are celebrating ten years of collaboration, highlighting significant advancements in Adobe’s data transformation journey. Since adopting the SnapLogic Platform in 2014, Adobe has modernized its integration strategy across key areas, including finance, marketing, and human resources.

With the shift from downloadable software to a SaaS model, Adobe needed quicker access to data sources and applications to meet the demands of its evolving customer base. SnapLogic’s platform allowed Adobe’s internal developers to rapidly build integrations, modernize workflows, and consolidate various platforms into one efficient solution.

Cindy Stoddard, Senior Vice President and CIO at Adobe, emphasized the importance of this partnership, stating, “SnapLogic has been essential to our success, assisting in creating new workflows and improving existing business processes.” This relationship has enabled Adobe to enhance Customer Relationship Management (CRM) data transformation, ensuring efficient daily sales and marketing synchronization.

The improvements have not been limited to marketing alone. Adobe has streamlined finance workflows, significantly reducing workloads and ensuring compliance with quarterly service level agreements for reporting. Mission-critical audit processes are now executed with greater speed and accuracy, benefiting shareholders.

SnapLogic’s CEO, Gaurav Dhillon, expressed pride in their collaboration with Adobe over the past decade. He noted the commitment to providing solutions that reduce complexity and accelerate business agility. As they look forward, both companies are excited to explore the potential of generative AI, particularly through SnapLogic’s GenAI App Builder, which promises to further enhance Adobe’s innovative capacity.

As these two tech giants celebrate their decade-long partnership, they pave the way for exciting future developments in business integration and technology.