Home » Zomato shares may rise 22% backed by food delivery, Blinkit’s GMV growth: Kotak Equities

Zomato shares may rise 22% backed by food delivery, Blinkit’s GMV growth: Kotak Equities

by Arman Kuyran

Zomato’s Shares Poised for a 22% Surge as Food Delivery Dominates, Blinkit’s GMV Skyrockets: Kotak Equities

Kotak Institutional Equities is doubling down on its optimism for Zomato, maintaining a ‘buy’ rating on the stock and setting a target price of Rs 305, signaling a potential 22.3% upside in the near future. The brokerage firm’s confidence stems from the projected 19% year-over-year growth in Zomato’s Gross Merchandise Value (GMV) for food delivery services. Additionally, Kotak Equities foresees a staggering 114% surge in GMV for Blinkit, formerly Grofers, further fueling investor enthusiasm in the e-commerce sector.

While Blinkit’s exponential growth trajectory is undoubtedly impressive, it comes hand in hand with a caveat. The rapid expansion initiatives undertaken by Blinkit might result in widened Earnings Before Interest, Taxes, Depreciation, and Amortization (EBITDA) losses. Despite this short-term setback, the firm’s robust unit economics serve as a solid foundation, underpinning its long-term viability and growth potential in the dynamic digital marketplace.

Zomato, a key player in the fiercely competitive food delivery segment, has been strategically positioning itself to capitalize on the burgeoning demand for convenience and quality in the food service industry. The company’s continuous innovation in enhancing user experience, expanding its restaurant network, and diversifying service offerings has not only solidified its market presence but also propelled its financial performance.

The surge in Zomato’s GMV for food delivery services signifies the company’s successful adaptation to evolving consumer preferences and the increasing reliance on online platforms for meal solutions. With the convenience of ordering food at the tap of a button becoming the norm, Zomato’s aggressive growth strategy and customer-centric approach are expected to drive sustained growth and profitability in the foreseeable future.

On the other hand, Blinkit’s remarkable GMV growth underscores the company’s ability to capture a larger share of the online retail market. The rebranding from Grofers to Blinkit aligns with the company’s vision to offer a more diverse range of products and services beyond groceries, catering to the evolving needs of digitally savvy consumers. While the accelerated expansion efforts may lead to temporary financial challenges, Blinkit’s focus on building a scalable business model and enhancing operational efficiency bodes well for its competitiveness and resilience in the long run.

In conclusion, Kotak Institutional Equities’ bullish outlook on Zomato and Blinkit reflects the immense growth opportunities present in the digital commerce landscape. As both companies continue to innovate, expand, and adapt to changing market dynamics, investors can look forward to substantial returns driven by the relentless pursuit of customer satisfaction and sustainable business growth.

#Zomato #Blinkit #KotakEquities #GMVgrowth #DigitalCommerce

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