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ICX Summit: Customer feedback paramount to brands' success

ICX Summit: Customer Feedback Paramount to Brands’ Success

Customer feedback plays a vital role in the success of retail and restaurant industries. In today’s highly competitive market, understanding the preferences and needs of customers is essential for businesses aiming to boost sales and foster loyalty. Not only does feedback highlight operational strengths, but it also uncovers areas that require improvement, transforming customer insights into enhanced products and services.

Join industry experts at the Interactive Customer Experience Summit in Charlotte from September 9 to 11, 2024. This event will feature a session titled “Listen Up: Tapping Customer Feedback to Improve Your Business.” Attendees will explore innovative strategies for capturing customer opinions and translating them into actionable insights. Topics will cover effective feedback collection methods, data utilization to spot trends and growth opportunities, and implementing changes based on customer input.

Panelists include Kelli Johnson from Furniture Mart, Eric Knott of Tiki Taco, and Alex Tallman from Fleet Feet. Each speaker will share practical experiences in effectively leveraging feedback for business growth. For instance, Tallman emphasizes that Fleet Feet thrives on a customer-centric model where feedback guides improvements. Similarly, Knott advocates for simplifying the feedback process through modern tools like Ovation, which aggregates input, making it easier for both customers and teams to engage.

This year marks the eighth celebration of the ICX Summit, where insights from previous sessions have proven that prioritizing customer feedback is not just beneficial but critical to brand durability in today’s marketplace. Register now to discover how customer insights can drive your business forward.