CRO Commander: Conversion Rate Optimization Tools & Strategies for Marketers

Empowering Marketers with Advanced Conversion Rate Optimization Tools and Data-Driven Strategies to Maximize Growth, Improve User Experience, and Drive Sustainable Results

Issac Newman

Articles

Natural Grocers Reveals Grand Opening Plans for Relocated Store in Oklahoma

Retailer shares details of giveaways, discounts and community donations as it puts finishing touches on modern location

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D2C brands cough up 30-45% commission for a spot on quick-commerce platforms

Direct-to-consumer (D2C) brands rushing to get listed on quick-commerce platforms are shelling out between 30-45% as commissions, compared to the 10-20% that large, more established FMCG companies pay.

“Box – Die Abholstation” – Deutsche Bahn’s Click&Collect service

Railway stations are becoming stations of the future. The aim is to sustainably improve the quality, capacity and stability of railway operations. But what does this have to do with eCommerce and Future Retail? Find out now how retailers can…

Decoding generative AI: Top LLMs and the app ecosystems they support

I’ve been writing about marketing tools for over a decade, and some of my earliest published articles were about the new breed of social media monitoring tools. Looking at those pieces today, two insights struck me: The basic approach and…

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D2C brands cough up 30-45% commission for a spot on quick-commerce platforms

Direct-to-consumer (D2C) brands rushing to get listed on quick-commerce platforms are shelling out between 30-45% as commissions, compared to the 10-20% that large, more established FMCG companies pay.

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Atlas Air hires a chief information officer who knows ecommerce

Atlas Air Worldwide named its new chief information officer in January. The move demonstrates the role’s sustained importance as companies continue to place chief information officers and chief digital officers on their executive teams. In the case of Atlas Air…

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Temu brand awareness rises, as poll shows 9 in 10 Americans know the online marketplace

A year and a half and two Super Bowls later, online marketplace Temu has gone “from completely unknown to a household name,” according to research from YouGov. YouGov is an international online research data and analytics technology group. It polled…

What is marketing work management?

Marketing work management platforms help marketing leaders and their teams structure their day-to-day work to meet their goals on deadline and within budget constraints, all while managing resources and facilitating communication and collaboration. Functions may include task assignments, time tracking,…

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Asos loses 18 percent in turnover and echoes Shein

Asos has suffered a significant loss in turnover, down by 18 percent in the first half of its fiscal year. The British pure online player has taken drastic measures and believes that, partly due to faster production processes, it will…

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Stanley cup maker’s president Terence Reilly rejoining Crocs to lead Heydude

Crocs will welcome back Terence Reilly, the company’s namesake brand’s former chief marketing officer, to become executive vice president and president of the Heydude footwear brand. The company announced Reilly’s return on April 16, noting that he will step into…