Maximizing B2B E-Commerce Efficiency Through Personalized Search
In today’s competitive e-commerce landscape, personalization is not just a buzzword; it is a critical strategy that can make or break a sale. This principle operates under the same tenets in both business-to-consumer (B2C) and business-to-business (B2B) environments. While many…
Wegmans Partners with DoorDash for Rapid Grocery Delivery
Wegmans Food Markets is taking customer convenience to a new level by partnering with DoorDash, a collaboration that promises to deliver groceries to customers’ doors in under an hour. This significant expansion aims to serve all Maryland Wegmans locations, with…
Navigating the New Normal: How Technology is Reshaping Consumer Behavior and Brand Strategies
In a recent episode of the EGN podcast, hosted by Efe von Thenen, Lucas Bergström, the Head of ISV at SAP Emarsys, provided valuable insights on the transformative impact of technology on consumer behavior. This conversation is particularly relevant for…
Inflation Curbing Halloween Spend Though Some Consumers Will Splurge
As the Halloween season approaches, retailers and marketers are closely monitoring changes in consumer behavior that come as a result of inflation. According to a recent Lending Tree survey, a significant 59% of past Halloween spenders indicate they will be…
Genesys Appoints Albert Nel as APAC Sales Leader
Genesys, a leader in customer experience solutions, has announced the appointment of Albert Nel as the Senior Vice President and Regional Sales Leader for the Asia Pacific (APAC) region. With over 20 years of experience in technology and business environments,…
European Ecommerce Overview: Portugal's Growing Market
Portugal, situated on the Iberian Peninsula and bordered by Spain, boasts a captivating coastline and several beautiful islands. Notably, its economic landscape is buoyed by a thriving tourism sector, which has helped propel its GDP to $287.08 billion in 2023,…
Exclusive: AirAsia’s CEO applauds Adobe for sparking creativity and brand strategy
In the fast-paced world of digital marketing and e-commerce, creativity plays a crucial role in establishing a brand’s identity and engaging its audience. This sentiment resonates deeply with Rudy Khaw, the CEO of AirAsia, who has emphasized the transformative impact…
UK consumers concerned as mobile fraud & attacks rise
Recent research from Appdome has revealed alarming statistics regarding mobile fraud and cybersecurity threats facing UK consumers. The study found that 41% of participants have encountered mobile fraud, malware, or cyberattacks either personally or through someone they know. This rising…
RevOps: The Key to B2B Growth in an E-Commerce World
In an age where digital presence is non-negotiable, B2B companies face significant challenges in adapting to rising demands for digital channels and competing for top sales talent. A recent report by Deloitte Digital highlights that after a period of explosive…
Beyond, Inc. and The Container Store: A Strategic Partnership Reimagining Retail Dynamics
In a significant move for the retail and ecommerce landscape, Beyond, Inc. has announced a $40 million investment into The Container Store, a partnership that promises to reshape the way both companies engage with their customers. Beyond, known for its…
