Revlon Appoints Michelle Peluso as CEO: A Strategic Move for Recovery and Growth
In a significant turn of events for the iconic beauty brand, Revlon has announced the appointment of Michelle Peluso as its permanent CEO. This decision comes a year and a half after Revlon’s emergence from bankruptcy, with Peluso set to…
Integrating Software Development into Digital Marketing for Enhanced Business Success
In today’s competitive digital landscape, the relationship between software development and digital marketing has never been more crucial for achieving business objectives. As digital marketing strategies become increasingly complex, companies are recognizing the necessity of leveraging advanced technological solutions to…
Marketplaces Generate 69% of European Cross-Border Sales
The European e-commerce landscape is witnessing remarkable growth, particularly in the arena of cross-border sales. The latest report from Cross-Border Commerce Europe reveals that in the financial year 2023/2024, the total sales in the European online cross-border market reached an…
Croc Puts Best Paw Forward with Clogs for the Canine World
Croc, the beloved footwear brand known for its comfort and versatility, has taken a bold step into the pet apparel market with the launch of a unique line of clogs designed specifically for dogs. This exciting development is part of…
The Rising Importance of CSR: Insights from Groundbreaker’s Leoni Rossberg
Corporate Social Responsibility (CSR) is no longer just a buzzword thrown around in company meetings; it has become a fundamental aspect of how businesses are perceived and how they operate in today’s corporate landscape. This was a central theme in…
Instacart Enhances Caper Cart Features for a Superior Shopping Experience
In a bold move to elevate in-store shopping, Instacart has expanded the capabilities of its innovative Caper Cart. These upgrades are designed not only to enhance customer engagement but also to seamlessly integrate personalized marketing strategies within the shopping experience….
The endless aisle: A labyrinth of choice or a paradise of possibility?
The evolution of online shopping has ushered in an era of unprecedented choice for consumers. With just a few clicks, shoppers can explore an almost limitless array of products, transforming the retail landscape dramatically. However, while this “endless aisle” of…
Aligning Sales and Marketing for B2B Success: Insights from Pipeline360's latest report
In the competitive realm of B2B marketing, achieving set goals can present significant challenges. According to the latest findings from the ‘H2 2024 State of B2B Pipeline Growth’ report by Pipeline360, a staggering 50% of B2B marketers are struggling to…
Black Friday Shipping Charges Impact Retailer Profits
As the holiday shopping season approaches, online retailers are gearing up for one of the busiest times of the year—Black Friday. However, a recent report reveals that rising shipping charges during this peak period could significantly affect the profit margins…
Survey shows low confidence in SaaS data protection strategies
In today’s digital landscape, maintaining the integrity of data stored in Software as a Service (SaaS) applications is an increasingly pressing concern. A recent survey conducted by Gatepoint Research for Keepit has brought alarming findings to light, revealing that only…
