CRO Commander: Conversion Rate Optimization Tools & Strategies for Marketers

Empowering Marketers with Advanced Conversion Rate Optimization Tools and Data-Driven Strategies to Maximize Growth, Improve User Experience, and Drive Sustainable Results

news

GenAI: Unlocking Efficiency and Innovation Across the Grocery Supply Chain

In the grocery and retail sectors, the adoption of artificial intelligence (AI) and machine learning (ML) is no longer a futuristic concept but a pressing reality. Generative AI (GenAI) represents a pivotal shift in how businesses operate, driving efficiencies and…

Grocery Outlet Recaps Expansion Efforts

Extreme-value retailer Grocery Outlet Holding Corp. is concluding 2024 with an impressive total of 533 stores across 16 states. Historically rooted in the West Coast, the company is ambitiously pursuing its eastward expansion strategy, which now includes 34 stores in…

Walmart Hit With Suit on Behalf of Delivery Drivers

A significant lawsuit has emerged against Walmart and the fintech company Branch, involving allegations of misconduct related to payment processes for gig economy drivers. The Consumer Financial Protection Bureau (CFPB) claims that these companies engaged in practices that forced delivery…

Ibotta Hires Chief Revenue Officer

In a strategic move to bolster its revenue generation and expand its market presence, Ibotta Inc., a prominent player in the realm of digital promotions, has announced the appointment of Chris Riedy as its Chief Revenue Officer (CRO), set to…

Potandon Produce Taps Former FreshDirect CEO to Lead Company

In a significant move within the produce sector, Potandon Produce has appointed David Lawrence as its new Chief Executive Officer (CEO). Lawrence takes over from Mel Davenport, who has been with the company for over three decades, significantly impacting its…

Prime Time for Proteins

As we approach a new year, the demand for protein-rich products continues to shape shopping habits, reflecting a growing consumer interest in both animal-based and select plant-based proteins. According to the 2024 IFIC Food & Health Survey, the percentage of…

Kristi Argyilan Leaves Albertsons for Uber

In a significant move within the advertising landscape, Kristi Argyilan, previously Senior Vice President of Retail Media at Albertsons Cos., has taken the helm of Uber’s advertising business. This transition comes amid Uber’s rapid expansion in the advertising sector, which…

Great Grains Raisins, Dates & Pecans Giant Size Cereal: A Smart Choice for Modern Consumers

In today’s fast-paced world, convenience and value are paramount when it comes to grocery shopping. Post Consumer Brands recognizes this trend and responds with a new offering that promises to keep consumers satisfied while streamlining their shopping experience: the Great…

La Tourangelle California Extra Virgin Olive Oil: A Flavorful Addition to Artisanal Cooking

Family-owned and dedicated to quality, La Tourangelle has established itself as a revered name in the world of artisanal cooking oils. In an exciting development for culinary enthusiasts and health-conscious consumers alike, the brand has unveiled its California Extra Virgin…

Ocean Spray Drink Mixes

Ocean Spray Cranberries Inc. has partnered with Dyla Brands to introduce an exciting new line of powdered drink mixes that caters to the ever-growing demand for on-the-go hydration. These mixes represent a notable innovation in the beverage market, as they…