Retail Marketing

Summer Spree: How Email Marketing Can Boost Sales During Economic Uncertainty As the summer season heats up, consumers seem to be on a spending spree, defying economic headwinds. Despite uncertainties…

Dentsu Integrates Eye-Tracking Data for Media Planning In the realm of digital marketing, the ability to gather and analyze data is paramount. The more insights a marketer has, the better…

Harnessing the Power of State and Regional Food Associations in Retail Marketing In the realm of retail marketing, the age-old adage rings true: “All politics is local.” While this phrase…

Creative R&D: Brands Struggle To Measure Value In the fast-paced world of digital marketing and e-commerce, brands are constantly seeking innovative ways to stay ahead of the competition. One key…

PayPal Deal Week: Boosting In-Store Sales with Cashback Offers in Germany PayPal has once again stepped up its game in the retail arena by launching the highly-anticipated Deal Week in…

Meesho Mall Partners with P&G, HUL, and Himalaya to Enhance Personal Care Portfolio Meesho, the leading e-commerce platform, is making strategic moves to cater to the increasing demand for personal…

Unlocking Back-to-School Success: Key Insights from Reddit’s Marketing Guide As the back-to-school season approaches, marketers are gearing up to make the most of this crucial period for retail. To help…

UK Consumers Prefer Store Loyalty Over Brands: The Power of Customer Service and Rewards Recent research has unveiled an intriguing trend in the shopping habits of UK consumers – a…

The Value of Premium Meats: Exploring Additional Selling Points When it comes to premium meats, the term “premium” holds different meanings for different people. As consumer preferences continue to evolve,…

Chilean Salmon: A Standout in South America’s Seafood Scene When it comes to salmon production, Chile has secured its place as a global leader. The South American country’s salmon is…