In today’s competitive E-commerce landscape, businesses strive to create authentic connections with their consumers. One of the most effective strategies that have gained traction is User-Generated Content (UGC). This approach …
In the digital marketplace, where competition is fierce and consumer attention is fleeting, Search Engine Optimization (SEO) emerges as a critical component for e-commerce success. The primary goal of SEO …
The past Cyber Monday and Black Friday season brings a whirlwind of shopping activity, with trends shaping how consumers spend and retailers earn. Salesforce data sheds light on these patterns …
Speaking on the sidelines of the Startup Mahakumbh event, held from March 18 -20 in Delhi, Ajit B Chavan, Additional CEO and Chief Seller Officer, GeM said, “Regarding GMV, we …
Parts Town Unlimited reported $2.3 billion in 2023 revenue, crediting continued growth in B2B ecommerce from new features. That’s an increase from $1.8 billion in 2022. The Addison, Illinois-based parent …
The “State of Marketplaces 2023” report sheds light on the dynamic landscape of online marketplaces, offering a comprehensive analysis of trends, strategies, and lessons learned from the past year. This …
Steve Pruden B2B business leaders treat their industry as a wholly different and more complex ecosystem than what takes place in the B2C realm. And, in fairness, it would be …
Operational and integration challenges on some of Signet Jewelers’ digital banners resulted in lower fulfillment in the retailer’s fiscal 2024 ended Feb. 3, CEO Gina Drosos said in a March …
Most of us crave genuine connections and experiences that hold lasting value. We yearn to build trust and engage in interactions beyond mere transactions. Unfortunately, the realities of commerce and …
Mobile advertising underwent an upheaval when Apple enabled the deprecation of the device identifier a couple of years ago. “We already lost about 50% of the ecosystem,” said Itai Cohen, …
As organizations continue embracing AI-driven approaches, marketing leaders should be empowered to push the boundaries of innovation and drive better results with less manual, time-consuming effort — but it requires …
Material Bank, a large B2B marketplace serving the architecture and design industry, is expanding overseas. Since 2019, Material Bank has focused on building up its business base in the U.S., …