Rethinking Your Approach to Social Content Creation in the Ever-Changing Digital Landscape In today’s fast-paced digital world, the only constant is change. The social media landscape is continuously evolving, presenting…
Mastering Payment Processing: Insights from Gabriel Dixon from Novalnet on the EGN Podcast In the realm of e-commerce, payment processing stands as a cornerstone of success. The ability to seamlessly…
Amazon: ‘Climate Pledge Friendly-label boosts sales’ E-commerce giant Amazon recently unveiled groundbreaking insights that shed light on the significant impact of its Climate Pledge Friendly program on sellers within its…
Two Marketplaces Launching in Ireland: TikTok Shop and Amazon Ireland Changing the Ecommerce Landscape The Irish ecommerce landscape is set for a significant transformation with the launch of two major…
Remaking Intel With AI Inside Campaign During the recent CES Intel keynote, Co-Chief Executive Michelle Johnston Holthaus emphasized the necessity for Intel to shift its focus towards creating world-class products.…
The Rise of Generative AI: A Game-Changer for Meta and Beyond Meta, formerly known as Facebook, is once again making waves in the tech world with its latest endeavor: a…
Go-to-Market (GTM): A New Definition The last 20 years have seen seismic changes in how buyers buy and how B2B companies market, sell, and deliver value. The primary driver of…
Does Marketing Need Curtailment for the Sake of Sustainability? – Philip Kotler We are republishing this article given the critical nature of the subject at hand. If you missed this…
AI Use Among Marketers: What Sets the Best Apart Today’s marketers are under increasing pressure to deliver instant results while also nurturing long-term customer relationships. This complex balancing act necessitates…
Albertsons Posts Solid Q3 Following Merger Fallout Albertsons, the retail giant, has recently reported a solid performance in Q3 despite facing challenges from the fallout of a recent merger. The…