SpartanNash Names VP, Marketing, Retail Banners SpartanNash, a prominent player in the retail industry, has recently announced the appointment of Matt Plumb as the Vice President of Marketing for Retail…
Artificial IntelligenceDigital MarketingSearch Engine Optimization (SEO)
The Triple-P Framework: AI & Search Brand Presence, Perception & Performance
The Triple-P Framework: AI & Search Brand Presence, Perception & Performance In the ever-evolving landscape of digital marketing, AI-driven search is revolutionizing the way brands are perceived and discovered online.…
Acquisitions & MergersConvenience Store ChainRetail Expansion
Yesway expands with 4 Allsup locations
Yesway, a well-known convenience store chain, has recently made a strategic move by acquiring four Allsup locations. This expansion marks a significant step forward for Yesway in solidifying its presence…
Marketing and PRTechnology Vendors
The impact of cost-cutting on technology vendors: Why scaling back on PR and marketing is a risky move
The Impact of Cost-Cutting on Technology Vendors: Why Scaling Back on PR and Marketing is a Risky Move In the ever-competitive landscape of technology vendors, the pressure to maintain profitability…
Vudoo Appoints Paul Blackburn as Chief Strategy Officer Vudoo, a prominent player in the digital media industry, has recently made a strategic move by appointing Paul Blackburn as its Chief…
Advertising & MarketingFood & Grocery Retail
Hannaford Supermarkets Names Marketing Agency of Record
Hannaford Supermarkets Names The Variable as Marketing Agency of Record Hannaford Supermarkets, a well-known grocery chain, has recently announced that they have selected The Variable as their new Marketing Agency…
B2B E-commerce SolutionsBeauty and Fashion Retail
Dote appoints new managing director for UK & Ireland
Dote Appoints Denise Namakando as Managing Director for UK & Ireland Digital fashion marketplace Dote has recently made a significant move by appointing Denise Namakando as the Managing Director for…
St Pierre Brioche Brand Launches 1st Mass Media Campaign in U.S. St Pierre, the beloved brioche brand, is making waves in the U.S. market with its first-ever mass media campaign.…
Marc Walkin Joins Qsic as Marketing Leader: A Move Towards Retail Media Excellence Qsic, the leading audio platform, has recently made a strategic move by appointing retail media expert Marc…
MediaMarkt Expands its Reach: Marketplace Launch in Belgium, Poland, and Turkey MediaMarkt saw its marketplace revenue double in the past fiscal year. In the new year, the electronics retailer will…