FDA Suspends Zepto’s Parent Company License in Dharavi for Safety Violations The Food and Drug Administration (FDA) has recently shaken up the retail world by suspending the food business license…
consumer trust
McAfee CMO: Tips To Improve MMM Performance
Enhancing Marketing Mix Modeling Performance: Insights from McAfee’s CMO In the ever-evolving landscape of digital marketing, the quest to effectively measure and optimize marketing strategies is a top priority for…
Europe cracks down on Shein for misleading consumers
Europe Cracks Down on Shein for Misleading Consumers European Union consumer watchdogs are taking a stand against fast-fashion giant Shein for multiple violations, particularly concerning misleading product labels. The crackdown…
Despite Satisfying Advice, Consumer AI Distrust Persists: Study
Consumer AI Distrust Persists: Overcoming Skepticism in E-Commerce Despite advancements in artificial intelligence (AI) algorithms and the increasing accuracy of personalized product recommendations, a recent study sheds light on the…
Why Most Consumers Feel Uncomfortable with AI Tools in E-Commerce Artificial Intelligence (AI) has revolutionized the way businesses operate, particularly in the realm of e-commerce. From personalized product recommendations to…
Kick faces investigation after ignoring Ofcom risk assessment request
Is Kick Facing Legal Troubles for Ignoring Ofcom’s Risk Assessment Request? The online platform Kick is now under the scrutiny of regulators as Ofcom investigates whether the company failed to…
AI-focused marketing risks eroding trust, says new research
AI-Focused Marketing Risks Eroding Trust: New Research Reveals Consumer Preferences In the realm of marketing, the integration of artificial intelligence (AI) has been hailed as a game-changer. From personalized recommendations…
Email Still Rules, But Trust Is Slipping As Consumers Grow More Skeptical
Email Still Rules, But Trust Is Slipping As Consumers Grow More Skeptical In the realm of digital marketing, email has long been hailed as the reigning champion of communication with…
Meta’s AI Chatbot Reawakens Concerns About Data Tracking
Meta’s AI Chatbot Reawakens Concerns About Data Tracking In the realm of digital marketing and e-commerce, personalization has long been hailed as the holy grail of customer engagement. Tailoring content,…
Cyber attack on M&S exposes UK food supply chain risks
Cyber Attack on M&S Exposes UK Food Supply Chain Risks Marks & Spencer, a retail giant in the UK, recently fell victim to a cyber attack that has sent shockwaves…