#ConsumerBehavior

Customers Embracing AI-Driven Personalization but Still Value the Human Connection

In an age where technology continues to shape consumer experiences, the battle between artificial intelligence (AI) and the human touch grows increasingly complex. A recent survey conducted by Cogito reveals that while consumers are welcoming the benefits of AI-driven personalization,…

Expanding Salty Snack Portfolio: A Strategic Move by Associated Wholesale Grocers

The snack food market is experiencing remarkable growth year after year. With the increasing demand for convenient and indulgent food options, retailers must stay ahead of consumer trends. Associated Wholesale Grocers (AWG), a marketing cooperative serving independent supermarkets, recently made…

The Dynamic Landscape of E-Commerce in the UK: Insights for Businesses in 2024

The United Kingdom stands as a pillar of e-commerce innovation, exemplified by its vast online customer base and high levels of internet penetration. With a population exceeding 69 million and an impressive internet access rate of 97.8%, the UK offers…

The Rise of Value Grocery: How Aldi and Trader Joe's Are Redefining the Market

In recent years, the grocery landscape has witnessed a significant transformation, primarily driven by the rise of value grocery chains like Aldi and Trader Joe’s. These retailers have successfully carved out a niche that appeals to cost-conscious consumers without compromising…

The Growing Influence of Online Marketplaces on Consumer Behavior

Online marketplaces have become integral to the shopping habits of modern consumers. Recent research from Digital Commerce 360 and Bizrate Insights reveals compelling insights into how often shoppers are turning to platforms like Amazon, eBay, and Etsy, and what influences…

US Consumers Pulling Back on Purchases: Most ‘Fed Up’ with Increasing Prices

Recent findings shed light on the evolving landscape of American consumer behavior, indicating that a significant portion of the population is reassessing their purchasing habits due to rising costs. According to a report from Empower, an alarming 87% of Americans…

The Closure of Afound: A Shift in H&M’s Digital Strategy

The recent announcement of Afound’s impending closure highlights a significant shift in the retail landscape, particularly for H&M and its approach to digital outlets. Launched in 2018, Afound aimed to tap into the growing online discount market by offering a…

Macy's Faces Struggles in Q2, Navigates Transformation Amid Economic Challenges

Macy’s Inc. recently reported disappointing fiscal second-quarter results, showing a 3.8% decrease in net sales to $4.9 billion, falling short of analyst predictions. With a comparable sales decline of 3.3%, including online channels, the nation’s iconic department store is grappling…