Gen Z to hit USD$12 trillion global spending by 2030
A recent report by NiQ in collaboration with World Data Lab highlights a significant market shift: Generation Z is on track to become the wealthiest generation in history. The projection indicates that by 2030, Gen Z’s global spending will soar…
Gen Z to Hit USD$12 Trillion Global Spending by 2030
As Generation Z rises to become the wealthiest cohort in history, their projected global spending is set to reach an astounding USD $12 trillion by the year 2030. This demographic phenomenon, defined as those born between 1997 and 2012, represents…
