Is This the Year for the Holiday Rebound?
Consumers are more inclined to spend on the upcoming holiday season compared to last year, but they still exhibit caution due to ongoing economic challenges and uncertainties. As researchers noted in a recent study by Circana, shoppers appear to juggle…
Amazon's Holiday Hiring Plans: 250,000 Workers to Keep Up with E-Commerce Demand
As the holiday shopping season approaches, Amazon has announced its intention to hire 250,000 associates for its transportation and warehouse operations, mirroring the same hiring volume as last year. This decision reflects the rising demand for e-commerce services, where consumer…
Holiday shoppers want fast, easy, cheap shopping experience
As the holiday season approaches, a significant shift in shopping behavior is becoming evident. According to the second annual Celigo 2024 Holiday Shopping Trends report, today’s consumers are favoring a fast, mobile-centric shopping experience over traditional in-store visits. More than…
Big Retailers Get Early Jump on Seasonal Savings Events
As October unfolds, leading retailers are taking decisive steps to capture consumer attention and spending ahead of the holiday season. Amazon, Target, and Walmart are all launching significant savings events designed to entice shoppers early, and these initiatives highlight evolving…
Modest Retail Sales Growth Forecast for Holiday Season
As we approach the holiday season, the U.S. retail industry braces itself for a modest growth forecast, anticipated to land between 1.2% to 3.5%. This finding comes from a recent Gordon Brothers report, highlighting the impact of political and economic…
Navigating Holiday Marketing: Seven Trends to Observe This Season
As the holiday shopping season approaches, brands and marketers must refine their strategies to adapt to the evolving landscape of consumer behavior. Unlike previous years, which saw a relatively predictable shopping pattern, today’s consumers are more discerning and selective in…