CRO Commander: Conversion Rate Optimization Tools & Strategies for Marketers

Empowering Marketers with Advanced Conversion Rate Optimization Tools and Data-Driven Strategies to Maximize Growth, Improve User Experience, and Drive Sustainable Results

#KINDSnacks #LeadershipChange #HealthySnacking #MarsInc #DanielCalderoni

Mars Names Chief Sustainability Officer

Mars Appoints Alistair Child as Chief Sustainability Officer Mars, the global consumer goods giant, has recently named Alistair Child as its new Chief Sustainability Officer. Child will be taking over from Barry Parkin, who is retiring from the position. With…

Mars Makes Strategic Leadership Moves at Food & Nutrition Business

Mars Inc. recently announced key leadership changes within its Food & Nutrition division, appointing Dave Dusangh as Regional President for North America and Hans Bakker as Regional General Manager for Europe. These appointments, effective immediately, are intended to fuel the…

King’s Hawaiian® Soft Pretzel Bites: Already A Sweet Success

For 75 years, King’s Hawaiian has been synonymous with delight, bringing soft and sweet Hawaiian bread, buns, and rolls to tables across the nation. This family-owned company has now stepped into the spotlight of the snack category with its recent…

New CFO at KIND Snacks

KIND Snacks has appointed Jon Craig as its new Chief Financial Officer (CFO) for KIND North America. Taking over from Kaj van den Kieboom—who has transitioned to a global position as the CFO of Mars Health & Wellness—Craig is set…

KIND Snacks Appoints New CEO

KIND Snacks, known for its nutritious and better-for-you snacks, has announced a significant leadership change with the appointment of Daniel Calderoni as the new CEO of KIND North America. He takes over from Russell Stokes, who had held the position…