NAI To Shut Down Opt-Out Tools The Network Advertising Initiative (NAI) recently made a significant announcement that has sparked discussions within the digital marketing and e-commerce industries. In an email…
Consumer ProtectionData PrivacyDigital Marketing
Court Won't Revive Suit Against X Over Ad-Targeting Gaffe
Court Won’t Revive Suit Against X Over Ad-Targeting Gaffe A recent decision by a federal appeals court has brought attention to the delicate balance between data collection for security purposes…
App Space Is Having A Probabilistic ‘Moment’ In the ever-changing landscape of digital marketing, companies are constantly seeking innovative solutions to navigate the challenges posed by evolving privacy regulations. With…
Changing Trends in OTT Ads: A Study Reveals the Impact in Singapore In the realm of digital marketing, staying ahead of the curve is crucial to success. With the ever-increasing…
App Marketing Trends: How Rising Ad Budgets and KPI Targets are Shaping the Industry In the fast-paced world of app marketing, staying ahead of trends is crucial for success. A…
Analytics and ReportingDigital MarketingRetail Media NetworksSupermarket Chains
Giant Eagle taps Grocery TV platform to scale retail media network
Giant Eagle, one of the nation’s leading supermarket chains, has recently made waves in the retail industry by partnering with Grocery TV, a cutting-edge digital marketing platform. This collaboration marks…
Ulta Beauty Seeks a New Chief Marketing Officer Ulta Beauty, a major player in the beauty and cosmetics industry, is on the hunt for a new Chief Marketing Officer (CMO)…