India's Festive Season E-commerce Sales Surge: 12% Growth Driven by Smaller Cities
The recent festive season in India has brought a wave of optimism for the e-commerce sector, which has recorded a remarkable 12% growth from last year, reaching a gross merchandise value (GMV) of approximately $14 billion (over Rs 1.18 lakh…
How the E-Commerce Ecosystem Has Evolved: Insights for 2024
The world of e-commerce has experienced significant transformations over recent years, particularly as we progress through 2024. To fully understand these changes, we can explore the leading platforms, emerging trends, and effective strategies shaping online retail today. Based on findings…
