CMOs' Cold Shoulder For Email: Other Channels Provide More Value
CMOs’ Cold Shoulder For Email: Other Channels Provide More Value Chief Marketing Officers (CMOs) are constantly on the lookout for the most effective channels to reach their target audience and drive engagement. In recent years, email marketing has taken a…
Facebook Fights Canada Over Compensation For Publishers
Facebook Fights Canada Over Compensation For Publishers The rise of Big Tech and social media has threatened not only local journalism, but journalism in general, by co-opting the ways people receive information. Facebook, as one of the major players in…
